Mezcal is an alcoholic drink made from the agave plant that is gluten-free, organic, and refined. It is primarily produced in Mexico and can be distilled from over 36 different agave species (also known as maguey). All tequilas are mezcal, but not all mezcals are tequila. The World Intellectual Property Organization states that national producers in Mexico have the sole authority to levy additional fees and to expand trade and marketing efforts for beverages branded as tequila and mezcal in the European market. The mezcal market is growing as global consumption rises. The agave plant is widely distributed in the Mexican state of Oaxaca. Of the 625 mezcal production facilities in Mexico, 570 are located in this region. In other arid areas like Guanajuato, San Luis Potosi, Zacatecas, Michoacán, Durango, and Puebla, it is also grown.

The increasing consumer demand for the mezcal beverage, positive outlook towards advanced and smart packaging solutions, and rise in the number of production units are propelling the demand of the mezcal market in the forecast period. However, the heavy taxation and duties and stringent rules and regulations are expected to hamper the mezcal market growth in the forecast period.

Data Bridge Market Research analyses that the mezcal market is expected to reach a value of USD 2,606.25 million by 2029, at a CAGR of 24.7% during the forecast period. The increasing consumer demand for the mezcal beverage, positive outlook towards advanced and smart packaging solutions, and rise in the number of production units are propelling the demand of the mezcal market. The mezcal market report also covers pricing analysis, patent analysis, and technological advancements in depth.

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The global mezcal market’s major key players are                                                  

  • Rey Campero
  • El Silencio Holdings INC
  • Los Amantes Mezcal S.A. de C.V
  • Lágrimas de Dolores
  • Gem & Bolt LLC
  • Mezcal Vago
  • Pernod Ricard
  • Ilegal Mezcals
  • Diageo PLC and William Grant & Sons Ltd.
  • Fidencio Mezcal

Opportunities/ Challenges

  • GROWING POPULARITY OF PREMIUM AND LUXURY BEVERAGES

The ability to keep an eye on cholesterol levels and monitor blood sugar levels. The growth of the market is further fueled by the rise in disposable income and consumer spending power, both of which enhance consumer demand for a variety of goods. The demand for mezcal is rising due to the premiumization trend, encouraging the consumption of upscale alcoholic and non-alcoholic beverages. More than drinking alcohol is part of the premiumization trend. Among millennial customers, there is a developing demand for premium mezcal products. Due to the rising disposable income in developed nations like North America and Western Europe, they are willing to spend a lot of money on high-end and super-premium goods. Due to rising consumer disposable income per person and the economy’s ongoing expansion, the market for high-end premium spirits increased by 5-6% annually in volume from 2019 to 2021.

The market is anticipated to expand over the forecast period as mezcal demand has grown dramatically over the last few years. The rising demand for premium mezcal is an opportunity for the growth of the global mezcal market.

  • RISING POPULARITY OF DRINKING HEALTHFUL, NON-ALCOHOLIC BEVERAGES

One of the most rapidly developing industries is the beverage industry, which involves making various drinks such as mezcal. The growing consumer awareness of using natural and organic components in food and drink is predicted to create a challenge in the growth rate of the mezcal industry in the future.

Many fermented foods and beverages contain ethyl carbamate (EC), a known genotoxic carcinogen. Ethyl carbamate is not only carcinogenic but also a known liver toxic agent in humans. Moreover, carbonated beverage consumption has been linked with kidney stones, all risk factors for chronic kidney disease. The increasing number of chronic liver and kidney diseases makes consumers aware of drinking healthfully. People today prefer more non-alcoholic beverages due to such health conditions.

Thus, the rise in chronic health conditions is making consumers aware of the use of non-alcoholic beverages, and this may act as a challenge to the growth of the market.

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Global Mezcal Market: Segmentation

By Type

  • Joven
  • Reposado
  • Anejo

By Product

  • Whiskey
  • Vodka
  • Gin
  • Rum
  • Brandy

By Sales Channel

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • E-Commerce

By Regions

  • North America
  • Europe
  • Asia-Pacific
  • LAMEA

Global Mezcal Market Scope

The global mezcal market is segmented on the basis of product type, concentrate, price category, ABV content, year, packaging type, size, flavor type, producer type, product category, end user, and distribution channel. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

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This Mezcal Market Research/Analysis Report Contains Answers to the following Questions

  • What is the Future Market Value for Mezcal Market?
  • What is the Growth Rate of the Mezcal Market?
  • What are the Major Companies Operating in the Mezcal Market?
  • Which Countries Data is Covered in the Mezcal Market?
  • What are the Main Data Pointers Covered in Mezcal Market Report?

Have a Look at Top Trending DBMR’s Reports:

Europe Mezcal Market, By Product Type (Mezcal Joven, Mezcal Reposado, Mezcal Anejo, Mezcal Espadin, Mezcal Tepztate, Mezcal Arroqueño, Mezcal Ensamble, And Others), Concentrate (100% Tequila And Mix Tequila), Price Category (Premium, Standard And Economy), ABV Content (40% And Above And Less Than 40%), Year (18-24 Years, 25-44 Years, 45-64 Years, 65+ Years), Packaging Type (Bottle, Cans, And Others), Size (251-500 Ml, 501-750 Ml, 751-1000 Ml, And More Than 100 Ml), Flavour Type (Plain/Original And Flavored), Producer Type (Microbrewery, Distillers, Brewpub, Contract Brewing Company, Regional Craft Brewery, Large Brewery, And Others), Product Category (Distillers Mezcan And Handicrafted Mezcan/Artisanal Mezcan), End User (Restaurants, Hotels And Bars, Café, Catering, Airlines, Household, And Others), Distribution Channel (Offline Trade And Online Trade) – Industry Trends and Forecast to 2029. https://www.databridgemarketresearch.com/reports/europe-mezcal-market

Asia-Pacific Mezcal Market, By Product Type (Mezcal Joven, Mezcal Reposado, Mezcal Anejo, Mezcal Espadin, Mezcal Tepztate, Mezcal Arroqueño, Mezcal Ensamble, And Others), Concentrate (100% Tequila And Mix Tequila), Price Category (Premium, Standard And Economy), ABV Content (40% And Above And Less Than 40%), Year (18-24 Years, 25-44 Years, 45-64 Years, 65+ Years), Packaging Type (Bottle, Cans, And Others), Size (251-500 Ml, 501-750 Ml, 751-1000 Ml, And More Than 100 Ml), Flavour Type (Plain/Original And Flavored), Producer Type (Microbrewery, Distillers, Brewpub, Contract Brewing Company, Regional Craft Brewery, Large Brewery, And Others), Product Category (Distillers Mezcan And Handicrafted Mezcan/Artisanal Mezcan), End User (Restaurants, Hotels And Bars, Café, Catering, Airlines, Household, And Others), Distribution Channel (Offline Trade And Online Trade) – Industry Trends and Forecast to 2029. https://www.databridgemarketresearch.com/reports/asia-pacific-mezcal-market

Middle East and Africa Mezcal Market, By Product Type (Mezcal Joven, Mezcal Reposado, Mezcal Anejo, Mezcal Espadin, Mezcal Tepztate, Mezcal Arroqueño, Mezcal Ensamble, And Others), Concentrate (100% Tequila And Mix Tequila), Price Category (Premium, Standard And Economy), ABV Content (40% And Above And Less Than 40%), Year (18-24 Years, 25-44 Years, 45-64 Years, 65+ Years), Packaging Type (Bottle, Cans, And Others), Size (251-500 Ml, 501-750 Ml, 751-1000 Ml, And More Than 100 Ml), Flavour Type (Plain/Original And Flavored), Producer Type (Microbrewery, Distillers, Brewpub, Contract Brewing Company, Regional Craft Brewery, Large Brewery, And Others), Product Category (Distillers Mezcan And Handicrafted Mezcan/Artisanal Mezcan), End User (Restaurants, Hotels And Bars, Café, Catering, Airlines, Household, And Others), Distribution Channel (Offline Trade And Online Trade) – Industry Trends and Forecast to 2029. https://www.databridgemarketresearch.com/reports/middle-east-and-africa-mezcal-market

North America Mezcal Market, By Product Type (Mezcal Joven, Mezcal Reposado, Mezcal Anejo, Mezcal Espadin, Mezcal Tepztate, Mezcal Arroqueño, Mezcal Ensamble and Others), Concentrate (100% Tequila and Mix Tequila), Price Category (Premium, Standard and Economy), ABV Content (40% And Above and Less than 40%), Year (18-24, 25-44, 45-64, 65+), Packaging Type (Bottle, Cans and Others), Size (251-500 ml, 501-750 ml, 751-1000 ml and more than 100 ml), Flavour Type (Plain/Original and Flavoured), Producer Type (Microbrewery, Distillers, Brewpub, Contract Brewing Company, Regional Craft Brewery, Large brewery and Others), Product Category (Distillers Mezcan and Handicrafted Mezcan/Artisanal Mezcan), End User (Restaurants, Hotels and Bars, Café, Catering, Airlines, Household and others), Distribution Channel (Offline Trade and Online Trade) – Industry Trends and Forecast to 2029. https://www.databridgemarketresearch.com/reports/north-america-mezcal-market

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